jilols.blogg.se - Chrome pixel tester

CHROME PIXEL TESTER CODE

If you want to verify for sure whether a website uses the Facebook Pixel, and whether it is loaded with or without user consent, then simply proceed as follows: Its use is therefore not permitted without consent.

The pixel does everything that is not at all welcome from a data protection point of view – it sets cookies, transfers data to an unsafe third state (from a GDPR perspective) and is used for profiling. Ultimately, the goal of the Facebook Pixel is to optimize the performance of advertising campaigns. In particular, it monitors which Facebook members who clicked on an ad in the Facebook app or website subsequently become buyers or convert in a similar way.The pixel tracks what visitors do on the website (which pages they visit or whether they buy a product) and transmits these events to Facebook.

CHROME PIXEL TESTER CODE

It is a piece of Javascript code that is embedded into a web page.

In fact, the Pixel is similar to Google Analytics in the way it works: a new way to report and optimize for conversions, build audiences and get rich insights about how people use your website. It was launched in 2015 ( here’s the link to the announcement), and the announcement made it clear back then what it was all about: The Facebook Pixel is one of the most used services on websites.